The statistics in this video are staggering. And they grow every year. There is no doubt that this IS where we are and this IS where we will be. Social Media IS about PEOPLE, it’s about relationships, it’s about reputation, at’s about connection. We have needed it instinctively for all of our existence. It’s proven to be monumentally successful in business for a long time. So long, at the pace at which we change in today’s world, that in just a couple of years it’s gone from merely a toy, to an essential nutrient in the proper nourishment and enrichment of a business.